February 2015

Those of you who are into retro swing music will know that line. Those of us who knew the song when it was not retro can smile and nod.The reason it is introduced today is to remind people with a spare $ 149 that we know a good reason for you to come in and give it to us - the Nikon AW110 underwater camera.We've got a swag of demo units from Nikon and this tough little customer can go out at a knock-out price. Those people who might pass it by because they do not do underwater photography might consider its:1. It is dust proof as well as water proof. If you are determined to take pictures in a paddock  outside of Dalwallinu at seeding time this is the camera for you. Also it is steam proof, fog proof, and stink proof, so your chances of taking artistic images in odd environments increase.2. You can wipe the exterior down with strong antiseptics. Can't do that with a D750 or 750D.3. It is shock-resistant. ie. it can survive bouncing around...

Readers who deal every day in serial-numbered products will know the nightmare - the goods are there, the customer is there, the money is there, but the serial number is wrong.The fact that the product is pea-pod identical to every other example of the same thing does not make a difference. No substituting anything for anything. It might possibly cause the computer to explode - it will certainly draw an old-fashioned response from the accountancy staff.We try to obviate this when we tag things or enter them into the computer system but sometimes the thing just creeps in. But there are other instances where the numbers of doom take their toll...

Comrades.The cause of Photographic Steadiness and Proletarian Imagery will be advanced this week with the Camera Electronic sale of tripods. These are little devices that are easy to operate at a reasonable price - you do not need to pay $ 5.5 million dollars for them and they do not need an army of red-coated French technicians to make them work...

As we get older we discover an amazing phenomenon - young people do not know as much as we do.Young people who wish to take exception to this may protest as much as they like - the replies section on Facebook is open all the time. They can type on their laptops, tablets, or mobile phones with the assurance that it will be read. Full sentences in English are preferred though if you must txt we hav ppl her who cn trnslat.But how many of you know " Howdy Customers"...

I type this column for money.If there are new products, no telephone interruptions, and coffee, the daily piece costs the company about $ 11. Hopefully it inspires readers to come in and purchase items and services that yield a profit of more than $ 11 - thus continuing business.It is not as profitable to me as washing the dishes - that yields me $ 15 per day before taxes - but at least I do not have to scrape dried spaghetti off the laptop.The point of all this is to remind the newer readers who are just contemplating turning their interest in photography into a business venture that time is indeed money and they need to persuade the world to press pennies into their hands each conscious hour of their day.Time spent surfing the net might be fun, as might be time spent networking in coffee shops or looking into the shops, or catching up on the latest episode of whatever...

If you are a FSLR or a DSLR user you know all about this and can move on to the TAB results and the comic section. If you are a Fujifilm X-camera user, here is some good news.The Fujifilm MCEX-11 and MCEX-16 automatic extension tubes are in stock. As the names will suggest, these are 11 mm and 16 mm spacer tubes that go between the Fuji X -series camera bodies that have the removable lens mount and the lens itself.The tubes are free of any glass, but have the appropriate electrical connections to pass commands through themselves from the body to the lens - giving you focus and exposure control as per usual.They are usable on some wide-angle angle lenses - but not all...

We certainly do not lack for variety here in the photographic trade - and never more so than in the changing designs of cameras. Since my first paid employment pouring lavender oil over Nièpce's pewter plate I have seen no end of changes in the apparatus.Some people think that this stopped with the development of the APS-C DSLR. Hah Hah to that - the last few years have brought an explosion of 24mm x 36mm sensors in digital cameras and the whole waltz of new bodies and new lenses carries right on.Two big manufacturers are dancing this one - and they know who they are. They are set now to go with ever more complex sensor screens so the music is speeding up. And as soon as this dance is old, a new one will begin with some other feature or capability in the main melody.Meanwhile five other manufacturers have decided to dance a different measure with a slightly different tune, but on the same dance floor. They weave in and out of the big two with smaller but faster...

The news is good. the Government of Ruritania has just announced that knighthoods will be awarded in their annual New Year's Honours list to photographers. Their Royal Heinyesses have placed the seal of approval*on the legislation that was moved in the Volksrat.While we in the press will have to wait another 10 months to learn who will be beknighted, this gives an opportunity for ambitious young things...