Sales Tag

a. Camera. In the end it can only do two things - sit inert or take pictures. Most cameras make good paperweights and in the old days several of them made fine doorstops. It is when you start exposing film or sensors that the complications start. Not that we should complain - those complications are what keep the shop, the customers, and the manufacturers going. If they get out of hand, you can always switch the thing off and then on again. b. Lens. These are for looking through - either you look through it with your naked eye and curse your horse for running too slow, or you attach a camera to the back end and take pictures. Some lenses see images and some project images. Rather like people in the photo trade, really...

You've seen those war movies of the aircraft carriers in the Pacific or Korea. There's an officer standing at on the port side aft with a flying helmet on and two big cloth paddles in his hands. As an airplane comes in to land on the deck he'll raise the paddles up or lower them down and dip from side to side to let the pilot know what he needs to do to get in safely. The pilot must obey the flags if he can and he is under disciplinary orders to strictly obey two of them; the cut and the wave-off. The first drops him onto the deck in time to catch the arrester wire and the second makes him climb and veer off - hopefully for a better try next time. Both are mandatory. Oh, that it could be the same in the photo trade. The idea of the flying helmet and the paddles is very attractive but a little impractical in the shop during lunch hour - someone would get bopped in the crowd. But the cut or...

" So I want one too - but his had a 50 milly meter lens so none of the pictures came out good. I want a 50 milly meter camera so mine will be better. And I want a 50 milly meter zoom. " You can only hold your breath so long before sparkly lights flash and the world sort of greys out. Then you have to breathe and come back to consciousness, and if you're a salesperson in a camera store you've got to start unravelling the knotted ball of informational string. It's no good fainting and falling to the floor as someone will just revive you and you'll have to start over again. I blame the manufacturers. If they had not decided to turn 35mm motion picture film sideaways and start to make still pictures none of this would have been a problem. Even then, they could have used Imperial or Russian or Andaman Island units of measurement for the focal length of the lens and it would have made it easier. When the film makers started to refer to the 35mm...

We've all seen those diagrams on social media that look like scientific flow charts but in the end lead you to either espouse some political viewpoint or eat chocolate and drink wine. Every box you enter has a decision you need to make that leads to another box. But eventually they all lead to the politics, chocolate, or wine. The people who do all three at the same time are generally asking for trouble...

Well, it's started again - the business of spot sales per day in the shop.Monday  today - 21st of March.30% off of all bags, tripods, monopods, memory cards, and screw-in filters.In store goods only. Purchase today only. Spot deal, do the deal, get the deal.Good deal.Advert...