protection Tag

We normally don't promote a manufacturer's range of products with a picture of someone else's goods in the same advertisement - it certainly wasn't done in the golden age of Madison Avenue. They might have hinted about " Brand X" and " Brand Y " and made fake motor-car tyres out of plaster and wood to pretend that one was superior ( and they did...

The Camera Electronic Emporium Of Imagination has struck again. I gathered an armload of Lowepro camera cases off the racks this morning and started to think hard about them. Hard is the operative word, as these are a departure from the normal floppy cases and bags that we see. Of course Lowepro make literelally dozens of styles of bags at any one time, and I would be willing to bet that in the 11 years since I started on the CE shop floor, there have been hundreds of designs pass through. And thousands of Lowepro bags are out there in Australia right now protecting camera gear. I've got two very old Nova 1's that trot out at intervals to carry specific camera combinations on trips. Okay - I've got two  1990's Lowepro's...

Some photographers search for ready-made solutions to their problems. Others reverse it - they seek out problems to match their solutions. My favourite group - a group to which I belong - finds a solution and turns it into a problem. Then we run like blazes. I was reminded of this when inspecting the Lowepro DroneGuard CS300. It is the perfect solution for the problem of getting a drone safely to the launch site. Sturdy, fitted, and man-portable, it can house the aircraft, spare batteries, controllers, and propellers and do so while being carried the back - leaving the hands free to assist in crawling through underbrush or chain-link fences. All the interior parts are removable and fasten upon the basic shell with Velcro™. Plenty of loops on the outer face of the lid to accommodate wire-cutters, sonic screwdrivers, or limpet mines. A day's play with the drone should be easy whether visiting the local park or climbing up Bluff Knoll in a sleet storm. For the rest of us - the ones who avoid public parks and Bluff Knoll - the chief advantage...

We sell lots of things in Camera Electronic that are intended to be small; Olympus cameras, Gitzo traveller's tripods, Metz LED lights. But we also sometimes lash out and get the Giant Economy Size. Case in point: The Premier Eco Print Shield cans.These are a liquid coating for your inkjet paper and canvas prints that will stop the UV rays from messing with the colours - they also stop airborne pollutants and moisture from ruining the surface of the print. This may not seem important if all your pictures are on your iPhone or 6 x 4 postcards in a shoe box...

Those of you who print out your images on inkjet paper for inclusion in physical albums are probably acutely aware of the need to select those albums with care. We all remember the toxic photo albums of the 70's and 80's that engulfed and digested our postcard colour prints. Sticky pages...