Instax Tag

Step One: Find a suitable location. Picking a spot to take your own picture can be easy or hard - but it always reflects upon you when you show the result to others. We have all seen the pre-ball, pre-dance show, or pre-wedding selfie taken in the hallway, broom closet, or toilets. No matter how wonderful the occasion or stunning the outfit, it never looks good with a background of a mop and bucket or an open stall door. National monuments, scenic wonders, and iconic locations make for a better deal, even if you are bobbing away in the middle of a harbour while you are doing it. Step Two: Hold the camera away from yourself. If you hold it close, you may get a picture of you ( and in many cases this is really the center of attraction for you...

Does it ever seem as if your entire existence is played out in shades of black, grey, and white? And that you find it unsatisfactory? This is not a dig at the people who are restricted by various degrees of colour vision deficiency. They live cheerfully, and I wish them well. They may even have an advantage over me in certain circumstances. What I am decrying is increasing emphasis in design for the boring choices; black, white, and grey. I recognise the elegance of it in some cases, but long for a spike of some other colour to brighten things. In fact I think I need a boost right now...

I was a bit non-plussed while reading the Photokina reports this year at the strange things that were being introduced. Some of them seemed a little odd as marketing choices. Now I have had a chance to see one of them in the shop and I am somewhat reconciled.The Sofort camera from Leica seemed a strange departure for a company that had always been known for extremely professional and extremely expensive cameras and lenses. It was, after all, an instant camera with some sort of connection to the Japanese Fujifilm Instax line. If the designers were not the same people, they at least did lunch together. Sushi and sauerbraten?The actual camera in the shop is really rather nice, and the colour decision for the blue and brown panels is delightful. Very Germanic in a high fashion way. The operation would appear to be pretty near that of the Instax line and the resultant print very much so. Note that Leica are wisely not re-branding the film packets.What they are doing is providing some fun accessories with the basic system...

We all know the theories of colour as it is used in flat art work - warm colours advance, cool colours recede. Purple indicates distance in landscapes. Pink is reserved for Mme. Pompadour and Jayne Mansfield. Yellow is the colour of insanity, etc. etc. Whole semesters at Art School are given up to trying to define terms like "Puce" or "Taupe".For that matter, some of the best brains in the country are kidnapped each year and chained to desks in advertising agencies where they are compelled to invent new names for spray paint colours. "Boogalicious Burgundy" and "Semipalatinsk Sludge " were two that won awards.Colour is used to sell cameras...

If thou hast a duck face, prepare to make it - the Fujifilm Instax Mini 70 SelfieMachine is upon us and no restroom in the land is safe. There will be selfies everywhere.Not that there aren't right now, but this little camera makes them differently - It is easy to hold, easy to line up, and easy to make a permanent record for whoever is with you at the time.The concept of the instant picture is as old as I am, and I'm starting to turn brown in patches and faded at the edges. But you need not worry - the Fujifilm instant film in the Instax Mini packs is full-coloured and self-sealing. It will develop right in your hand in 90 seconds and remain pretty near the same for ever after.The Instax Mini 70 pushes out credit-card size photos from 10-sheet packs. While all the chemistry is sealed inside the packs themselves, the camera draws power for flash and processing from 2 of the CR 2 lithium batteries in the handle. Don't worry - you get a couple to...