Posted at 08:35h
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Dick's Rant
by Uncle Dick
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We've been showing the Fujifilm Instax cameras for some time now - the ones with the coloured bodies, textured cases, slippy shapes, etc. They are prime candidates for styling and promotion - both because of the moulded design of the camera bodies, and the nature of their prime market; the younger Japanese social shooters. They are attuned to colour, shape, cartoons, entertainment, and fashion. They value fun things. They're not afraid to show it - they tote the cameras in bags decorated with animé characters with glee.
So where does the camera in the heading image fit into the Instax scene? A large central circle on a copper-coloured square bezel. With a dot on one corner. Now, where have you seen that one before...